About
The Indigenous Relations Coordinator at Women in Business New Brunswick (WBNB) plays a vital role in supporting and connecting Indigenous women entrepreneurs across the province with the WBNB development team and the broader entrepreneurial ecosystem. By identifying each entrepreneur’s unique goals and challenges, the Coordinator provides personalized guidance, resources, and referrals to help them navigate the path of business ownership—whether they are just starting out or looking to grow.
A key responsibility of the Coordinator is the facilitation of online trainings, in-person events, and pop-up markets that are specifically tailored to the needs of Indigenous women in business. These initiatives not only support skill development but also foster community, offering culturally grounded spaces for learning, connection, and empowerment. Signature programming includes the WBNB Online Mawiomi, Indigeconomics Workshops, and Wabanaki Women Rising Series.
The Coordinator also oversees the Nujintuisga’tijig E’pijig platform—an evolving digital hub that highlights the stories, businesses, and successes of Indigenous women entrepreneurs in New Brunswick. This platform increases visibility, expands market reach, and supports economic empowerment rooted in culture and community.
Through this work, the Indigenous Relations Coordinator is committed to uplifting Indigenous women in business and ensuring they have access to the tools, networks, and opportunities needed to thrive.
Goals
The Indigenous Relations Coordinator has two main goals:
- To be the direct link between Indigenous women entrepreneurs and Women in Business NB.
- To empower Indigenous women entrepreneurs in a safe, collaborative and culturally supportive environment.
Indigeconomics Workshops
In order to break down the barriers Indigenous Women Entrepreneurs face we have created a variety of grass roots workshops that address issues such as financial literacy, lack of confidence, lack of access to programs that will help them advance their businesses to the next level. By collaborating and creating partnerships and creating custom-tailored programs to enhance their skills.
Wabanaki Women Rising Series
New Brunswick is the traditional territory of the Mi’gmaq, Wolastoqey and Passamaquoddy peoples, they are three of the five nations that form the Wabanaki Confederacy. Wabanaki means the process of dawn breaking. Indigenous Women Entrepreneurs face a multitude of challenges when it comes to owning their own business due to the many challenges that are placed in front of them. Wabanaki Women Rising Series was created to empower women and address issues they face and help them achieve success in the awakening of their entrepreneurial spirits.
WBNB Online Mawiomi
The WBNB Online Mawiomi is a virtual gathering space created to connect, support, and uplift Indigenous women entrepreneurs across New Brunswick. “Mawiomi” means gathering, and that’s exactly what this series is—a welcoming place to share knowledge, experiences, and opportunities.
Each session features guest speakers, industry experts, and interactive discussions on topics like business development, funding, marketing, and culturally rooted business practices. It’s also a space to build meaningful relationships and strengthen a supportive community of Indigenous women in business.
Whether you’re just starting out or growing your venture, the Online Mawiomi offers practical insights, valuable connections, and a strong sense of community. Join us and be part of a growing network of Indigenous women entrepreneurs in New Brunswick.
Nujintuisga’tijig E’pijig Website
Celebrating and Supporting Indigenous Women Entrepreneurs
Nujintuisga’tijig E’pijig is is a dynamic online platform created by WBNB to support Indigenous women entrepreneurs in New Brunswick. This space is designed to highlight, promote, and connect these businesswomen, providing them with opportunities to grow and expand their reach beyond their local communities.
What started as a response to the disruptions caused by COVID-19 has now evolved into a permanent hub for Indigenous entrepreneurship. Traditionally, many of these women sold their crafts and products at powwows and community events, but with shifting markets and digital opportunities, the need for online visibility and e-commerce access has never been greater.
Through Nujintuisga’tijig E’pijig, Indigenous women can share their art, culture, and businesses with a broader audience, accessing mentorship, networking, and economic opportunities both within New Brunswick and across Canada. This platform is more than just a marketplace—it is a community-driven initiative that fosters economic empowerment, cultural preservation, and sustainable growth for Indigenous women in business.
Join us in uplifting and celebrating Indigenous women entrepreneurs today!
Contact
